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The Really? Campaign

The Really? campaign promotes intercultural understanding and respect for diversity on campus. This program aims to empower individuals to respond to discriminatory comments or situations, creating active witnesses for the UBC community. “Really?” is more than just a project name; it is also a word that a bystander can use to disrupt a hurtful conversation or behaviour.

No more walking away from scenes of discrimination and prejudice, demeaning and stereotypical comments, offensive jokes, or all those situations where we wish we had said or done something to help. Really? training encourages and empowers you to step up and safely respond.

If you would like to contribute to a respect for diversity on campus, you can:


We gratefully acknowledge the financial support for this project provided by UBC Students via the Teaching and Learning Enhancement Fund.

a place of mind, The University of British Columbia

Access and Diversity
1203 Brock Hall – 1874 East Mall ,
Vancouver, BC, V6T 1Z1 , Canada
Tel: 604 822 5844

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